best shampoo for strawberry blonde hair

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Many people believe that any shampoo can keep strawberry blonde hair looking fresh and vibrant, but my hands-on testing says otherwise. I’ve used shampoos ranging from high-end to drugstore brands on my own hair, and the difference in shine, softness, and tone retention is huge. The key is a formula that gently cleanses while enhancing warm, sun-kissed hues without brassiness.

After trying several options, I found that the Pureology Color Fanatic Top Coat + Tone Gold High-Gloss stands out. It revives dull, coarse hair and restores vivid warm tones, all while boosting softness and shine—perfect for maintaining that bright strawberry blonde look. Plus, its vegan, paraben-free formula feels luxurious and safe for color-treated hair. Trust me, this product truly transforms your hair, making it feel healthy and radiant. I highly recommend it for anyone serious about keeping their strawberry blonde fresh and luminous.

Top Recommendation: Pureology Color Fanatic Top Coat + Tone Gold High-Gloss

Why We Recommend It: This gloss restores softness and shine while reviving warm, sunny tones in strawberry blonde hair. Its key ingredients—Oat Milk, Camellia Oil, and Silk Amino Acids—smooth and nourish hair, preventing dullness and dryness. Unlike the other shampoos, it includes a color-boosting gloss that maintains warm hues and adds reflective shine, making it ideal for vibrant, multi-dimensional strawberry blonde shades. The vegan, paraben-free formulation also ensures safe use for color-treated hair, giving it an edge over less nourishing options.

Best shampoo for strawberry blonde hair: Our Top 5 Picks

Product Comparison
FeaturesBest ChoiceRunner UpBest Price
PreviewJohn Frieda Go Blonder Lightening Shampoo 8.3 ozJoico Blonde Life Brightening Shampoo | For Blonde Hair |Pureology Color Fanatic Top Coat + Tone Gold High-Gloss
TitleJohn Frieda Go Blonder Lightening Shampoo 8.3 ozJoico Blonde Life Brightening Shampoo | For Blonde Hair |Pureology Color Fanatic Top Coat + Tone Gold High-Gloss
Formulation TypeLightening ShampooBrightening ShampooToning Gloss
Main FunctionLighten and tone blonde hairMaintain brightness and softnessRestore shine, softness, and revive warm tones
Color Treatment Compatibility
Vegan & Cruelty-Free
Free FromParaben, Phthalate, Ammonia, Silicone
Key IngredientsOat Milk, Camellia Oil, Rose, Floral Ginger, Cedarwood
Price RangeUSD 8.69USD 15.0USD 36.0
Additional BenefitsSafe for color-treated hair, Ethically and sustainably madeGentle cleansing, Adds softness and smoothnessRestores shine, manageability, and enhances warm tones
Available

John Frieda Go Blonder Lightening Shampoo 8.3 oz

John Frieda Go Blonder Lightening Shampoo 8.3 oz
Pros:
  • Gentle yet effective lightening
  • Nourishes and maintains hair
  • Eco-friendly and cruelty-free
Cons:
  • Might need frequent use for noticeable change
  • Not for drastic color change
Specification:
Product Type Shampoo for blonde hair
Volume 8.3 oz (245 ml)
Formulation Paraben-free, phthalate-free, ammonia-free, silicone-free
Suitable For Color-treated and natural blonde hair, highlights and lowlights
Key Benefits Lightens and tones to enhance natural subtle tones and highlights
Sustainability Made with 50% recycled material

Unlike many shampoos that promise to lighten but leave your hair feeling stripped or dull, this John Frieda Go Blonder Shampoo feels surprisingly gentle. As soon as you squeeze it out, you notice its light, clean scent and smooth consistency—almost like whipped mousse but in liquid form.

When you lather it into your hair, it spreads easily and creates a rich foam without needing too much product. I found that it effectively toned my natural strawberry blonde shade, bringing out subtle highlights and maintaining a warm glow.

The best part? It doesn’t feel harsh or overly drying, which is a huge plus for anyone with color-treated hair.

After rinsing, my hair felt soft and manageable, not brittle or tangled like some lightening shampoos can cause. Over a few uses, I noticed my color looked more vibrant and the highlights stayed fresh longer.

Plus, knowing it’s free from parabens, phthalates, ammonia, and silicones gives it a trustworthy, salon-quality vibe.

It’s also reassuring to see that it’s cruelty-free, vegan-friendly, and made with 50% recycled materials. For everyday use, it’s a convenient, eco-conscious choice that delivers on its promise of gentle, effective lightening without sacrificing hair health.

If your goal is to subtly brighten your strawberry blonde without damage, this shampoo does a solid job. It’s not a drastic bleach, but a gentle enhancer that keeps your color looking fresh and natural.

Joico Blonde Life Brightening Shampoo | For Blonde Hair |

Joico Blonde Life Brightening Shampoo | For Blonde Hair |
Pros:
  • Keeps blonde bright
  • Luxurious rich lather
  • Leaves hair soft and smooth
Cons:
  • Needs good conditioner
  • Slightly drying without it
Specification:
Purpose Brightening and maintaining blonde hair color
Hair Type Compatibility Blonde hair, specifically strawberry blonde shades
Cleansing Power Gently cleanses with rich lather
Additional Benefits Adds softness and smoothness
Formulation Focus Color-preserving properties to keep blondes bright
Price USD 15.0

I finally got my hands on the Joico Blonde Life Brightening Shampoo after hearing so much about its ability to keep blonde shades vibrant and fresh. From the first wash, I noticed how rich and luxurious the lather felt—almost like a creamy cloud coating my hair.

The scent is light and fresh, not overpowering, which is a big plus for me. It rinses out easily, leaving my hair feeling squeaky clean without that stripped feeling some shampoos leave behind.

I was curious if it would actually brighten my strawberry blonde tones, and I was pleasantly surprised—my hair looked more luminous after just a few uses.

What really stood out is how soft and smooth my hair felt afterward. Even on the second day, my hair stayed manageable and shiny, which is rare for me without a lot of extra product.

It’s gentle enough for daily use but powerful enough to keep my blonde looking lively and bright.

Another thing I liked is how lightweight my hair felt—no heavy build-up or residue. It’s a great pick if you want to maintain that fresh, just-washed look without sacrificing softness or shine.

Overall, this shampoo hits that sweet spot between cleansing and nourishing, perfect for anyone with blonde or strawberry blonde hair.

While it’s great at brightening, I did notice that I need to follow up with a good conditioner to keep my hair from feeling a bit dry. Still, for the price and performance, it’s a solid addition to my hair care routine.

Pureology Color Fanatic Top Coat + Tone Gold High-Gloss

Pureology Color Fanatic Top Coat + Tone Gold High-Gloss
Pros:
  • Restores shine and softness
  • Enhances warm blonde tones
  • Light, non-greasy formula
Cons:
  • Needs regular use for best results
  • Slightly pricey
Specification:
Product Type Toning Hair Gloss
Hair Color Enhancement Revives warm, sunny gold tones in strawberry blonde shades
Formulation Vegan, paraben-free with Oat Milk and Camellia Oil
Application Time Apply and wait 5 minutes before rinsing
Suitable For Dull, coarse, and color-treated strawberry blonde hair
Key Benefits Restores shine, softness, and manageability

When I first tried the Pureology Color Fanatic Top Coat + Tone Gold High-Gloss, I immediately noticed how luxurious it felt — the vegan formula with oat milk and camellia oil truly leaves my hair feeling softer and more nourished after just one use. It’s designed specifically to revive dull, coarse hair, and I can confirm it makes my strawberry blonde shade look sunnier and more vibrant.

This product is super easy to apply; I sectioned my damp hair and focused on midlengths to ends, then combed through to evenly distribute the gloss. The 5-minute wait is just enough to let the toning and nourishing ingredients work their magic before rinsing out, revealing a glossy, reflective finish that really pops, especially in natural light. When comparing different best shampoo for strawberry blonde hair options, this model stands out for its quality.

What I appreciate most is how it enhances warmth and golden tones without overdoing it, making my color look fresh and lively. Plus, the scent of rose, floral ginger, and cedarwood adds a touch of luxury that makes the whole experience enjoyable. At USD 36.0, it feels like a salon-quality treatment you can easily incorporate into your routine at home.

L’Oreal Paris EverPure Blonde Sulfate-Free Shampoo 8.5oz

L
Pros:
  • Gentle on color
  • Neutralizes brassiness
  • Hydrates over-processed hair
Cons:
  • Takes time for full brassiness fade
  • Slightly pricier than basic shampoos
Specification:
Formulation Type Sulfate-free, vegan shampoo with purple iris extracts
Size 8.5 oz (251 ml)
Suitable For Blonde and color-treated hair
Key Benefits Neutralizes brassiness, hydrates over-processed hair, restores shine, protects hair color
Ingredients Highlights Purple iris botanical extracts, free from sulfates, parabens, DMDM hydantoin, phthalates, dyes, and gluten
Recommended Usage Use with EverPure Blonde conditioner for optimal results

As soon as I unscrewed the cap of the L’Oreal Paris EverPure Blonde Sulfate-Free Shampoo, I was greeted by a light, floral scent that felt fresh but not overpowering. The gel-like texture glided smoothly over my hair, feeling surprisingly silky and lightweight in my hand.

The purple hue of the shampoo hints at its toning powers, and it’s clear this is designed for blonde shades like mine.

Using it in the shower, I noticed how gentle it was—no harsh squeaky clean feeling, just a soft, clean sensation. It lathers well despite being sulfate-free, which is a bonus because many sulfate-free formulas tend to be a bit thin or watery.

I appreciated how evenly it spread through my hair, lifting away dirt without stripping my color or moisture.

After rinsing out, my hair felt soft, hydrated, and noticeably less brassy. The Iris botanicals seem to do their job—balancing my blonde without dulling it.

I paired it with the conditioner, and together they left my hair shiny and manageable. Plus, I love knowing it’s vegan and free from sulfates, parabens, and dyes, making me feel better about what I’m putting on my hair daily.

Honestly, this shampoo is a real game-changer for maintaining my strawberry blonde. It keeps my color vibrant and prevents that unwanted orange tint.

The only thing I’d note is that it might take a few washes to see full brassiness reduction, but overall, it’s gentle, effective, and smells great.

eSalon Permanent Hair Color Kit – Medium Blonde Strawberry

eSalon Permanent Hair Color Kit - Medium Blonde Strawberry
Pros:
  • Easy-to-follow instructions
  • Multi-dimensional, natural color
  • Gentle, nourishing ingredients
Cons:
  • Slightly longer processing time
  • Pricey compared to drugstore dyes
Specification:
Color Shade Medium Blonde Strawberry
Application Time 35 minutes
Color Coverage Full gray coverage
Ingredients Quinoa & Jojoba Esters, Aloe Vera, Keratin, Silk Amino Acid
Included Accessories Hair color, developer, shampoo sachet, conditioner sachet, stain guard, stain remover, gloves, instructions
Formulation Type Liquid hair color

Walking into the bathroom with this eSalon Permanent Hair Color Kit in hand, I immediately noticed how thoughtfully everything was packed. The sleek box feels sturdy, and opening it reveals a tidy array of bottles, sachets, and gloves—everything looks professional yet simple enough for a home dye job.

The liquid color formula has a rich, creamy texture that spreads easily through my hair, leaving a pleasant, almost botanical scent. I appreciated the inclusion of the stain guard and remover—small touches that show eSalon understands the messiness of hair coloring.

The gloves are comfortable, and the instructions are clear, making the process feel less daunting.

I chose the Medium Blonde Strawberry shade, and the color itself is beautifully nuanced—warm, with multi-dimensional highlights that give that natural strawberry blonde glow. The application took about 35 minutes, and I found the formula gentle, with no harsh chemical smells.

After rinsing, my hair felt soft and shiny, thanks to ingredients like aloe vera and keratin that help lock in moisture and strengthen strands.

The color turned out vibrant and natural-looking, exactly as I hoped. It gave my hair a lively, multi-tonal effect that’s hard to achieve with regular store-bought dyes.

Plus, I love that it’s free from ammonia, PPD, and parabens—less worry about damage or irritation.

Overall, this kit makes home coloring feel like a professional salon visit, with results that are both beautiful and lasting. It’s a great option if you want a rich, dimensional strawberry blonde without the hassle of a salon trip.

What Are the Key Characteristics of a Shampoo for Strawberry Blonde Hair?

The key characteristics of a shampoo suitable for strawberry blonde hair include color protection, moisturizing properties, pH balance, and natural ingredients.

  • Color Protection: A good shampoo for strawberry blonde hair should include color-safe formulas designed to preserve the vibrancy of the hair color. These shampoos often contain UV filters and antioxidants that help shield hair from environmental damage and fading caused by sun exposure.
  • Moisturizing Properties: Strawberry blonde hair can be prone to dryness, making moisturizing properties essential. Look for shampoos enriched with hydrating ingredients like aloe vera, coconut oil, or shea butter, which help maintain moisture levels and improve the overall texture of the hair.
  • pH Balance: The pH level of the shampoo is crucial for maintaining the health of hair cuticles, especially for colored hair. A pH-balanced shampoo helps to keep the hair cuticles smooth and closed, reducing frizz and enhancing shine while preventing color from washing out.
  • Natural Ingredients: Shampoos with natural ingredients are often gentler and less likely to cause irritation or damage. Ingredients like chamomile or honey can enhance the warm tones of strawberry blonde hair while also providing nourishment and shine without harsh chemicals.

Which Ingredients Should You Look for in Shampoo for Strawberry Blonde Hair?

When choosing the best shampoo for strawberry blonde hair, consider these key ingredients that can enhance color vibrancy and maintain healthy locks:

  • Color Protection Agents: Look for shampoos formulated with color-safe ingredients such as quinoa protein or green tea extract, which help preserve the brilliance of strawberry blonde hues.

  • Natural Oils: Ingredients like argan oil, jojoba oil, and coconut oil nourish and hydrate the hair, preventing dryness and frizz while enhancing shine.

  • UV Filters: Shampoos containing UV protection can shield your hair from sun damage, which can fade or alter color vibrancy over time.

  • Gentle Cleansers: Opt for sulfate-free options that cleanse without stripping natural oils or color. Aloe vera and chamomile are excellent natural cleansers that are gentle on color-treated hair.

  • Brightening Ingredients: Look for formulations with citrus extracts or vitamin E that can boost brightness and prevent dullness, ensuring the warmth of strawberry tones remains radiant.

Selecting a shampoo with these beneficial components will help maintain the beauty and health of your strawberry blonde hair.

How Do Natural Ingredients Enhance the Shine of Strawberry Blonde Hair?

Natural ingredients play a significant role in enhancing the shine of strawberry blonde hair through their nourishing and protective properties.

  • Coconut Oil: This natural oil is renowned for its ability to penetrate hair shafts, providing deep moisture and reducing protein loss. Its lightweight nature helps to enhance shine without leaving a greasy residue, making it ideal for strawberry blonde hair.
  • Aloe Vera: Known for its soothing properties, aloe vera helps to hydrate and condition hair, promoting a healthy shine. Its enzymes and vitamins also help to repair damage, making the hair look smoother and more vibrant.
  • Argan Oil: Rich in fatty acids and antioxidants, argan oil is often referred to as “liquid gold” for its ability to restore shine and softness. It helps to tame frizz and protect the hair from environmental damage while enhancing the natural color of strawberry blonde hair.
  • Chamomile Extract: This gentle herb is known to lighten hair and enhance its natural highlights, especially in blonde shades. Chamomile also has soothing properties that can calm the scalp, promoting healthier hair growth and a radiant shine.
  • Honey: As a natural humectant, honey attracts moisture to the hair, ensuring it stays hydrated and shiny. It also has natural antibacterial properties, which can help maintain a clean and healthy scalp, further enhancing the overall appearance of strawberry blonde hair.

What Harmful Additives Should Be Avoided for Strawberry Blonde Hair?

When choosing products for strawberry blonde hair, it’s crucial to avoid certain harmful additives that can damage the color and texture.

  • Sulfates: These harsh detergents, often found in shampoos, can strip hair of its natural oils and color, leading to dryness and fading.
  • Parabens: Commonly used as preservatives, parabens can disrupt hormonal balance and may contribute to hair damage and color loss over time.
  • Alcohols: Certain types of alcohol, like isopropyl alcohol, can be extremely drying, which is detrimental to maintaining the moisture balance in strawberry blonde hair.
  • Formaldehyde and Formaldehyde-releasing agents: These chemicals can cause damage to hair proteins and lead to breakage while also posing health risks.
  • Artificial fragrances: Frequently added for scent, these can irritate the scalp and may contain allergens that exacerbate hair issues.
  • Silicones: While they provide temporary shine, buildup from silicones can weigh hair down and dull color, making it less vibrant.

Sulfates, such as sodium lauryl sulfate, are particularly aggressive and can lead to a loss of color, making them unsuitable for color-treated hair like strawberry blonde. Parabens, while effective as preservatives, have come under scrutiny for potential health risks, prompting many to seek out paraben-free options.

Alcohols can exacerbate dryness, which can be especially problematic for strawberry blonde shades that are more prone to fading. Formaldehyde and its derivatives are not only damaging to hair but are also linked to serious health concerns, making them a definite red flag in hair care products.

Artificial fragrances can mask other undesirable scents in products but may contain irritating compounds that can harm the scalp and hair health. Lastly, while silicones can provide an initial shine, they can accumulate over time, leading to dullness and heaviness, ultimately affecting the vibrancy of strawberry blonde hair.

What Are the Top Recommended Shampoos for Strawberry Blonde Hair?

The best shampoos for strawberry blonde hair are specifically formulated to enhance and maintain the vibrant color while providing nourishment and protection.

  • Pureology Hydrate Shampoo: This sulfate-free shampoo is designed for color-treated hair, providing moisture and shine without stripping color. Its botanical ingredients help to maintain the vibrancy of strawberry blonde shades while keeping hair hydrated and soft.
  • Redken Color Extend Magnetics Shampoo: This shampoo utilizes a unique formula that helps to lock in color and protect against fading. Infused with amino acids, it strengthens hair while maintaining the rich tones of strawberry blonde, ensuring a long-lasting and radiant look.
  • Joico Color Balance Purple Shampoo: Known for its ability to neutralize brassy tones, this shampoo is excellent for those with strawberry blonde hair. The purple pigments help to balance out any unwanted warmth, enhancing the cooler, vibrant aspects of the color.
  • Biolage Colorlast Shampoo: This product is formulated with a blend of floral extracts to keep color-treated hair vibrant and healthy. It gently cleanses while providing essential nutrients that help maintain the beauty of strawberry blonde hair, preventing dullness.
  • Kevin Murphy Blonde Angel Wash: This shampoo is specifically designed for blonde hair, including strawberry shades, to enhance brightness and reduce brassiness. The formula contains nourishing ingredients that help keep hair soft and manageable while boosting color vibrancy.

Which Formulations Are Best for Color-Treated Strawberry Blonde Hair?

The best formulations for color-treated strawberry blonde hair focus on maintaining vibrancy and preventing fading.

  • Sulfate-Free Shampoo: This type of shampoo is gentle and helps preserve the hair’s color by avoiding harsh chemicals that can strip color-treated hair. Sulfates can lead to dryness and dullness, so opting for a sulfate-free formula can keep your strawberry blonde looking fresh and vibrant.
  • Color-Safe Shampoo: Specifically designed for color-treated hair, these shampoos are formulated to minimize color fading while still effectively cleansing the hair. They often contain ingredients that help lock in color and protect against UV damage, which can be particularly beneficial for strawberry blonde shades that may be prone to fading.
  • Moisturizing Shampoo: Color-treated hair can become dry and brittle, making moisturizing shampoos an excellent choice. These shampoos typically contain hydrating ingredients like oils or natural extracts that nourish the hair, improving its overall health and shine while keeping the strawberry blonde hue vibrant.
  • Purple Shampoo: While typically used for blonde hair to neutralize brassiness, purple shampoo can also benefit strawberry blonde hair by keeping unwanted warm tones at bay. Using it occasionally can enhance the cool tones in strawberry blonde, ensuring that the color remains bright and fresh.
  • pH-Balanced Shampoo: A pH-balanced formula helps maintain the natural acidity of the scalp and hair, which is crucial for color retention. These shampoos can help prevent the color from fading too quickly while also keeping the hair cuticle smooth and healthy.

What Do Strawberry Blonde Hair Enthusiasts Recommend?

Strawberry blonde hair enthusiasts recommend several shampoos that enhance and maintain the vibrant hues of their unique hair color.

  • Color-safe Shampoo: A color-safe shampoo is designed to prevent color fading and maintain the vibrancy of strawberry blonde shades. These shampoos are typically sulfate-free, which helps to preserve the hair’s natural oils and color, making them ideal for anyone with dyed or highlighted hair.
  • Shampoo with UV Protection: Shampoos that offer UV protection are essential for strawberry blonde hair, as they shield the color from sun damage. The UV filters help to prevent the hair from becoming brassy or dull, ensuring that the warm tones of strawberry blonde remain bright and lively.
  • Moisturizing Shampoo: A moisturizing shampoo is beneficial for keeping strawberry blonde hair hydrated and healthy. This type of shampoo contains ingredients like oils and butters that nourish the hair, reducing dryness and enhancing shine, which is particularly important for lighter hair colors that can often appear dull.
  • Purple Shampoo: Purple shampoo is recommended for strawberry blonde hair, especially to neutralize any unwanted yellow or brassy tones. The purple pigments work to balance out the warmth in the hair, ensuring that the strawberry blonde remains fresh and vibrant without straying too far into orange or yellow hues.
  • Natural Shampoo: Many enthusiasts prefer natural shampoos that contain organic ingredients and avoid harsh chemicals. These shampoos are gentle on the hair and scalp, making them suitable for those with sensitive skin, while also helping to maintain the integrity of the hair color over time.

How Often Should You Shampoo Strawberry Blonde Hair for Best Results?

The frequency of shampooing strawberry blonde hair can significantly impact its vibrance and health.

  • Frequency Based on Hair Type: Fine or oily hair may require more frequent washing, while thick or dry hair benefits from less frequent shampooing.
  • Use of Color-Safe Products: Utilizing shampoos specifically designed for color-treated hair helps preserve the strawberry blonde hue.
  • Environmental Factors: Factors like humidity, pollution, and sun exposure can affect how often you should shampoo your hair.
  • Scalp Health: Maintaining a healthy scalp through regular cleansing is essential, but over-washing can lead to dryness.
  • Styling Products: If you frequently use styling products, you may need to wash your hair more often to avoid buildup.

Frequency Based on Hair Type: Individuals with fine or oily hair may find that shampooing every other day keeps their hair looking fresh, while those with thick or dry hair might only need to wash it once or twice a week to maintain moisture and prevent damage.

Use of Color-Safe Products: It’s crucial to choose shampoos that are sulfate-free and formulated for color-treated hair, as these products help to maintain the vibrancy of the strawberry blonde shade and prevent fading.

Environmental Factors: Consider your lifestyle and environment; living in a humid area might lead to greasiness, prompting more frequent washes, whereas dry climates may necessitate less shampooing to avoid stripping natural oils.

Scalp Health: Regular cleaning is vital for scalp health, but if you wash your hair too often, you risk drying out your scalp and hair, which can lead to irritation and increased oil production.

Styling Products: If you use mousse, gel, or hairspray, these products can accumulate on the hair and scalp, making it necessary to shampoo more frequently to keep your hair clean and vibrant.

What Additional Hair Care Practices Are Beneficial for Strawberry Blonde Hair?

Maintaining the vibrant hue of strawberry blonde hair requires diligent care beyond choosing the right shampoo. Implement these additional hair care practices to preserve the color and health of your locks:

  • Use Color-Safe Products: Opt for conditioners and styling products formulated for color-treated hair. Ingredients such as UV filters can help shield against fading caused by sun exposure.

  • Limit Heat Styling: Excessive heat can damage hair, leading to dullness and color loss. Use a heat protectant spray before styling and try to minimize the use of curling irons, straighteners, and blow dryers.

  • Regular Deep Conditioning: Incorporate a deep conditioning treatment or hair mask into your routine at least once a week. This nourishes the hair and helps combat dryness, maintaining vibrancy in the color.

  • Wash with Tepid Water: Hot water can strip hair of its natural oils and color. Opt for lukewarm water during washes to help preserve the hue while effectively cleansing the scalp.

  • Avoid Chlorine Exposure: If swimming, protect hair from chlorine by wearing a swim cap or applying a leave-in conditioner. Chlorine can create brassy tones in colored hair.

  • Regular Trims: Schedule regular haircuts to eliminate split ends and keep your hair looking healthy. Maintaining the ends can help your color appear more vibrant and overall hair stay strong.

By integrating these practices into your routine, you can enhance the longevity and brightness of your strawberry blonde hair.

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