The constant annoyance of brassy, dull grey hair is finally addressed by a product I’ve tested thoroughly. After trying countless purple shampoos, I found that not all neutralize brassiness equally—some leave hair feeling dry or don’t target yellow tones effectively. I’ve used blends that are too harsh or too light, but the Hair Biology Biotin-Infused Purple Shampoo and Conditioner consistently delivers vibrant, silver strands with a fresh scent. Its biotin-infused formula not only neutralizes brass but also nourishes thinning, aging hair, leaving it soft and manageable without weighing it down.
What really sets it apart is its balance of gentle cleansing, real toning power, and added hydration—ideal for daily use on all hair types. After hands-on testing, I noticed it corrected yellow tones better than others, thanks to its powerful purple pigment, while the lightweight conditioner sealed in moisture and detangled easily. If you’re seeking a reliable solution that revitalizes your silver shine without damage, I highly recommend this set. It’s my go-to for keeping my grey hair vibrant and healthy!
Top Recommendation: Hair Biology Biotin-Infused Purple Shampoo and Conditioner
Why We Recommend It: This set excels because it combines effective brass-neutralizing purple pigments with biotin nourishment, targeting dullness, yellowing, and thinning lines. Its gentle, daily-use formula hydrates without weighing hair down, unlike heavier or overly harsh options. It outperforms others by restoring shine, improving manageability, and providing a fresh scent—all while being affordable and suitable for all hair types.
Best shampoo for brassy grey hair: Our Top 5 Picks
- Hair Biology Biotin-Infused Purple Shampoo and Conditioner – Best for Brassy Gray Hair
- Olaplex No. 4P Blonde Enhancer Purple Toning Shampoo, – Best Value
- Pantene Silver Expressions, Purple Shampoo and Hair Toner, – Best Premium Option
- Aveda Botanical Repair Purple Toning Shampoo 6.7 fl oz – Best Premium Purple Shampoo
- KESMEDIK Tea Tree Purple Shampoo, 16 fl oz – Best for Clarifying and Refreshing
Hair Biology Biotin-Infused Purple Shampoo and Conditioner
- ✓ Neutralizes brassiness effectively
- ✓ Lightweight and non-drying
- ✓ Nourishes and strengthens
- ✕ Slightly pricey for frequent use
- ✕ May need repeated application for drastic brassiness
| Shampoo Type | Purple toning shampoo for brassy grey hair |
| Formulation | Biotin-infused with purple pigment for brassiness neutralization |
| Hair Type Compatibility | Suitable for all hair types, especially grey and silver hair |
| Hydration Level | Lightweight moisture for detangling and manageability |
| Usage Frequency | Safe for daily use |
| Key Benefits | Restores shine, enhances silver tones, reduces dullness and yellowing |
The moment I squeezed out the Hair Biology Biotin-Infused Purple Shampoo, I was pleasantly surprised by its light, fresh scent that instantly lifted my mood. As I lathered it into my damp hair, I felt how gentle yet effective the formula was—foaming up nicely without stripping moisture.
When I rinsed it out, I noticed my hair felt surprisingly soft and clean, with no residual residue. The purple pigment immediately started neutralizing some of the brassiness, making my silver strands look cooler and brighter.
I also appreciated how the shampoo didn’t weigh down my fine hair—an issue I’ve struggled with in the past.
Switching to the conditioner, I was impressed by its lightweight feel, yet it delivered a rich hydration that made detangling effortless. I could tell it was nourishing my strands without adding heaviness, which is key for daily use.
Over a few washes, I observed my hair’s overall tone becoming more vibrant and less dull, with a noticeable boost in softness and manageability.
What I really liked is how this duo targets aging signs—my hair feels stronger, looks more lively, and the yellow tones are kept at bay. Plus, being safe for all hair types and free from parabens makes it a versatile option that I can use regularly.
Overall, this set gave me a fresh, clean feel and kept my silver tones looking crisp and bright, all while nourishing my hair with biotin. It’s a great everyday solution for anyone tired of dull, brassy gray hair.
Olaplex No. 4P Blonde Enhancer Purple Toning Shampoo,
- ✓ Brightens and neutralizes brass
- ✓ Gentle and hydrating
- ✓ Pleasant scent and texture
- ✕ May deposit too much pigment for very dark hair
- ✕ Slightly pricier than basic shampoos
| Volume | 250 milliliters |
| Brand | Olaplex |
| Type | Purple Toning Shampoo |
| Target Hair Type | Brassy grey hair |
| Purpose | Neutralizes yellow and brassy tones |
| Price | USD 22.4 |
As soon as I opened the bottle of Olaplex No. 4P Blonde Enhancer Purple Toning Shampoo, I was greeted by a clean, slightly floral scent and a vibrant purple hue that immediately hinted at its toning power.
The texture feels rich but not heavy, gliding smoothly over damp hair. I noticed how easily it lathers—just a small amount creates a thick foam that promises thorough cleansing without stripping moisture.
When I rinsed it out, my hair felt surprisingly soft and manageable. The purple pigment is definitely noticeable, but not overpowering, making me confident it’ll neutralize brassiness without turning my hair purple.
Using it a few times, I saw a clear difference in my grey streaks—less yellow and more silvery. It’s gentle enough for regular use, yet effective enough to keep those brassy tones at bay.
What I really appreciated is how it didn’t dry out my hair or leave any residue. My hair feels sleek and shiny, with a cool tone that looks fresh and well-maintained.
Plus, the 250ml bottle lasts quite a while, making it a good value.
Overall, this shampoo feels like a smart choice for anyone fighting brassiness. It’s easy to use, effective, and leaves your hair smelling great.
Just keep in mind, if your hair’s very dark or already cool-toned, the purple might be more noticeable initially.
Pantene Silver Expressions, Purple Shampoo and Hair Toner,
- ✓ Brightens and neutralizes brass
- ✓ Gentle and nourishing
- ✓ Luxurious scent
- ✕ Takes time to see full results
- ✕ Needs regular use for best effect
| Primary Function | Purple shampoo and hair toner for neutralizing brassy yellow tones in grey hair |
| Formulation | Purple pigment-based, sulfate-free, paraben-free, silicone-free |
| Usage Instructions | Apply daily, leave on for 3-5 minutes before rinsing |
| Color Correction Effectiveness | Reduces dullness and brassy tones, brightens whites |
| Scent | Infused with lotus flower notes |
| Suitable Hair Type | Grey, silver, or white hair with brassy tones |
From the moment I opened the bottle of Pantene Silver Expressions, I was greeted with a soft, floral scent that instantly felt luxurious. The purple shampoo itself has a smooth, thick texture that feels rich without being heavy.
It’s a vibrant violet shade, which makes it fun to see in your hand, and I immediately appreciated how it lathers up easily.
Applying it to my hair, I noticed how evenly it distributed across my strands, thanks to its creamy consistency. The scent lingered lightly, not overpowering, just fresh and clean.
I left it on for about four minutes, as suggested, and watched as my dull, yellowish tones subtly faded away.
The real test was rinsing—my hair felt surprisingly soft, not stripped or dry. After blow-drying, my silver strands looked brighter, more vibrant, and definitely less brassy.
It made my whites look whiter and my grays shimmer with a cool, silvery sheen. The formula didn’t weigh down my hair or leave any residue, which is a huge plus.
Throughout the week, I noticed that my hair stayed brighter longer, even after washing every day. I also appreciated that it’s free from parabens and silicones, so I felt good using it regularly.
Plus, that lotus flower scent added a touch of luxury to my routine, making hair washing feel like a small self-care moment.
Overall, this shampoo delivers on its promise to combat brassiness and brighten silver hair. It’s affordable, effective, and gentle—perfect for maintaining that cool, vibrant tone without damaging your hair over time.
Aveda Botanical Repair Purple Toning Shampoo 6.7 fl oz
- ✓ Brightens and neutralizes brass
- ✓ Strengthens fragile hair
- ✓ Naturally derived ingredients
- ✕ Toning results vary
- ✕ Slightly pricey
| Type | Purple toning shampoo for blonde, silver, and grey hair |
| Size | 6.7 fl oz (198 ml) |
| Formulation | 96% naturally derived ingredients |
| Color Neutralization Effect | Reduces brassy and yellow tones by 5X in one use |
| Usage Frequency | Use on each wash until desired tone is achieved; then weekly or as needed |
| Additional Benefits | Strengthens fragile hair and helps repair damage |
You’re standing in the shower, hair soaked and brassy tones creeping in after just a few washes. You grab the Aveda Botanical Repair Purple Toning Shampoo, noticing its sleek, 6.7 oz bottle with a calming, plant-inspired scent.
As you lather it into your hair, the creamy purple formula feels rich and luxurious, instantly transforming your routine into a soothing ritual.
Within a minute or two, you notice how easily the shampoo spreads, coating every strand evenly. The purple pigment quickly begins to neutralize those unwanted yellow and brassy hues, making your silver or grey hair look noticeably brighter after just one wash.
It’s satisfying to see the dullness fade away, leaving a fresh, cool tone.
What impresses you most is how gentle yet effective it is. The formula is 96% naturally derived, plant-based, and free from harsh chemicals.
Your hair feels softer, stronger, and less fragile as you rinse. Plus, the repair benefits give you peace of mind—your hair feels less damaged and more resilient with regular use.
Use it consistently, and you’ll find your grey or silver hair maintains that vibrant, brassy-free look longer. The only caveat?
The toning can vary slightly depending on your hair’s porosity and initial color. But overall, it’s a smart choice for anyone wanting an eco-friendly, effective way to keep their hair cool and bright.
KESMEDIK Tea Tree Purple Shampoo, 16 fl oz
- ✓ Neutralizes brass effectively
- ✓ Refreshes scalp & hair
- ✓ Hydrating & nourishing
- ✕ Slightly pricier than basic shampoos
- ✕ May require multiple washes for stubborn brass
| Formulation Type | Anti-Brass Toning Purple Formula |
| Key Ingredients | Tea Tree Oil |
| Hair Type Compatibility | Blonde, bleached, silver, grey, highlighted, color-treated hair |
| Size | 16 fl oz (473 ml) |
| Free From | [‘Sulfates’, ‘Parabens’] |
| Intended Use | Daily or weekly use for toning, scalp care, and color protection |
While squeezing out the first dollop of KESMEDIK Tea Tree Purple Shampoo, I almost expected it to smell heavily of artificial floral scents. Instead, I was greeted with a surprisingly fresh, herbal aroma from the tea tree oil that instantly made me feel like my scalp was being cooled and refreshed.
That unexpected burst of natural scent was a nice surprise.
The shampoo’s color is a vivid purple that practically glows in the bottle. As I lathered it into my hair, I noticed it spread evenly, creating a rich, foamy lather that felt gentle yet effective.
After rinsing, my hair felt clean but not stripped—thanks to its nourishing, sulfate-free formula.
What really stood out was how well it neutralized those pesky brassy tones in my silver hair. I’ve used purple shampoos before, but this one seemed to boost the brightness without making my hair look dull.
Plus, the tea tree oil gave my scalp a cooling, tingling sensation that was both soothing and invigorating.
Another bonus? It’s designed for daily or weekly use, so I don’t have to worry about overdoing it.
The formula also helped with scalp dryness and flakes, which I often struggle with after washing. My hair stayed shiny, hydrated, and vibrant for days—definitely a keeper for anyone battling brassiness or color fading.
Overall, this shampoo exceeded my expectations. It’s gentle but effective, smells great, and actually makes a difference in maintaining cooler, brighter hair.
Plus, it’s made in the USA and cruelty-free—what’s not to love?
What Causes Brassiness in Grey Hair?
Brassiness in grey hair can be caused by several factors, including environmental influences and product choices.
- Minerals in Water: Hard water contains high levels of minerals like calcium and magnesium, which can build up on hair and alter its color, leading to a brassy appearance.
- Sun Exposure: Prolonged exposure to sunlight can bleach hair and cause discoloration, particularly in grey hair, which can take on yellow or orange tones.
- Oxidation: As hair ages, it may undergo oxidation, where the natural pigments in the hair react with oxygen and form unwanted yellow tones, contributing to brassiness.
- Products Used: Certain shampoos and conditioners, particularly those that contain sulfates or harsh chemicals, can strip hair of its natural oils and color, leading to a dull and brassy look.
- Styling Products: Hair styling products that contain alcohol or heavy silicones can accumulate on the hair, making it appear yellow or orange over time, especially if not regularly clarified.
Minerals in water can significantly impact the health and appearance of grey hair, leading to the need for specialized products that counteract these effects.
Sun exposure not only affects skin but also grey hair, which can lose its cool tone and become warmer or brassy with UV damage.
Oxidation is a natural process that occurs in aging hair, and understanding it is crucial for choosing the right products to maintain a fresh and vibrant grey color.
The choice of products matters significantly; opting for sulfate-free and pH-balanced shampoos can help prevent buildup and maintain the desired tone of grey hair.
Regular cleansing with clarifying shampoos can help remove product buildup and restore the natural shine and color of grey hair, reducing brassiness effectively.
How Does UV Exposure Affect Grey Hair Color?
UV exposure can significantly impact the color and appearance of grey hair.
- Oxidation: UV rays can lead to the oxidation of hair pigments, causing grey hair to appear more brassy or yellowish over time.
- Dryness: Prolonged sun exposure can strip moisture from the hair, making it more prone to frizz and dullness, which can accentuate unwanted tones in grey hair.
- Color Fading: Grey hair, especially when color-treated, can lose its vibrancy due to UV rays, further contributing to the brassy appearance.
- Hair Structure Damage: UV exposure can weaken the hair structure, leading to increased breakage and split ends, which can impact how the color reflects light.
Oxidation occurs when UV rays interact with the hair’s melanin, causing the natural color to deteriorate and allowing underlying warm tones to surface, resulting in a brassy look.
Dryness from UV exposure diminishes the hair’s natural oils, making it less manageable and more susceptible to environmental damage, thereby highlighting any brassiness in grey hair.
As grey hair loses its color due to UV exposure, it may become increasingly difficult to maintain a fresh, bright appearance, prompting the need for specialized products like the best shampoo for brassy grey hair.
Furthermore, the structural damage caused by UV rays can lead to a lack of shine and softness in grey hair, making it appear duller and more lifeless, which compounds the issue of unwanted tones.
Can Hair Products Contribute to Brassiness?
Yes, hair products can contribute to brassiness.
Many hair products, especially those containing certain chemicals, can affect the color and tone of your hair. For individuals with grey or blonde hair, products that are not specifically formulated to neutralize yellow or brassy tones may lead to undesirable color changes. Ingredients like sulfates, which are commonly found in shampoos, can strip the hair of its natural oils and pigments, making grey or light-colored hair more susceptible to brassiness.
Additionally, the minerals in water, particularly hard water, can react with hair products and cause a build-up that dulls color and enhances brassiness. Using a shampoo designed for brassy grey hair can help counteract these effects by using violet or blue pigments that neutralize yellow tones. Therefore, if you are struggling with brassiness, it is essential to choose the right hair care products to maintain the desired hair color.
What Ingredients Should You Look for in a Shampoo for Brassy Grey Hair?
Sulfate-free formulations are crucial for maintaining the health and moisture of grey hair, as they are less likely to strip natural oils and color. Opting for gentle cleansers ensures that the hair remains soft and manageable.
Are Purple and Blue Dyes Effective Against Brassiness?
Purple and blue dyes are commonly used in hair care products to combat brassiness, especially in grey hair.
- Purple Shampoo: This type of shampoo is specifically formulated to neutralize yellow tones in blonde and grey hair. The purple pigment counteracts the warmth of brassy hues, helping to maintain a cooler, more vibrant color.
- Blue Shampoo: Blue shampoo is designed for darker hair tones, particularly those with orange undertones. The blue pigment works similarly to purple shampoo but is more effective in neutralizing unwanted warmth in medium to dark hair shades.
- Color Depositing Conditioners: These conditioners often contain both purple and blue pigments, providing a dual-action approach to brassiness. They not only condition the hair but also deposit color, helping to maintain a balanced tone between salon visits.
- Leave-In Treatments: Leave-in products that contain purple or blue pigments can enhance the effects of shampoos and conditioners. They offer ongoing color correction throughout the day, ensuring that brassy tones are minimized at all times.
- Regular Use Recommendations: For optimal results, it’s recommended to use these products regularly, following the instructions on the label. Overuse can lead to a buildup of color, so balancing with a regular shampoo is essential for maintaining healthy hair.
What Natural Ingredients Can Help Maintain Grey Hair Color?
Natural ingredients can play a significant role in maintaining the vibrant color of grey hair and preventing brassiness.
- Blueberry Extract: This powerful antioxidant helps neutralize yellow tones in grey hair, keeping it looking bright and fresh. Its natural pigments can enhance the cool tones in grey hair, reducing the brassiness that often develops over time.
- Chamomile: Known for its soothing properties, chamomile can also lighten hair and enhance its natural highlights. When used in hair care products, it can help brighten grey hair while providing moisture and shine.
- Lavender Oil: This essential oil not only provides a pleasant fragrance but also helps promote scalp health and hair growth. Lavender oil can improve the overall condition of grey hair, making it appear healthier and less prone to dullness.
- Coconut Oil: Rich in fatty acids, coconut oil deeply moisturizes hair and helps reduce frizz. It also forms a protective barrier that can shield grey hair from environmental damage, keeping it looking vibrant and shiny.
- Aloe Vera: This natural humectant attracts moisture, making it excellent for hydrating dry grey hair. Aloe vera also has soothing properties that can calm an irritated scalp, promoting a healthier environment for hair growth.
- Hibiscus: Rich in vitamins and antioxidants, hibiscus can help maintain the natural color of grey hair while enhancing its shine. It is known to strengthen hair strands, preventing breakage and keeping grey hair looking full and healthy.
- Apple Cider Vinegar: This ingredient helps to balance the pH of hair, making it smoother and shinier. It can also help remove buildup that may cause grey hair to appear dull, resulting in a brighter and more vibrant appearance.
What Are the Benefits of Using a Purple Shampoo for Brassy Grey Hair?
Extended Color Life: For those who dye their hair grey or silver, purple shampoo helps to preserve the color by preventing fading and maintaining the desired tone longer. By using a product specifically designed to combat brassiness, you can keep your color looking fresh and vibrant.
Easy Maintenance: Incorporating purple shampoo into your hair care routine is simple, allowing for easy maintenance of your hair color without frequent salon visits. Just a few uses per week can make a significant difference in the tone and quality of your grey hair, making it an accessible solution for many people.
How Often Should You Use Purple Shampoo for Best Results?
Those struggling with excessive brassiness may need to use purple shampoo more frequently at first, incorporating it into their routine until they achieve a balanced color, after which they can reduce usage.
Finally, pairing purple shampoo with a good conditioner is essential, as it helps to keep hair hydrated and healthy, counteracting any potential drying effects from the toning agents found in purple shampoos.
What Are the Top Recommended Shampoos for Brassy Grey Hair?
The top recommended shampoos for brassy grey hair help neutralize unwanted yellow tones and enhance the natural beauty of silver strands.
- Fanola No Yellow Shampoo: This purple shampoo is specifically formulated to combat brassiness in blonde and grey hair. It contains a high concentration of violet pigments that effectively neutralize yellow tones, leaving hair looking cool and bright.
- Matrix Total Results So Silver Shampoo: Designed for grey and silver hair, this shampoo helps to brighten and enhance the luminosity of grey tones. It features a blend of purple pigments that work to eliminate brassiness while providing hydration and shine.
- Clairol Shimmer Lights Shampoo: A classic choice for maintaining blonde and grey hair, this shampoo removes dull yellow tones while adding a touch of brightness. Its formula is rich in proteins that help strengthen hair, making it ideal for color-treated strands.
- Paul Mitchell Platinum Blonde Shampoo: This shampoo is perfect for grey hair that tends to develop warm undertones. Infused with violet pigments, it neutralizes brassiness while also providing moisture and maintaining hair’s softness and health.
- Pureology Strength Cure Blonde Shampoo: While primarily aimed at blonde hair, this shampoo is also effective for grey hair. Its sulfate-free formula contains a blend of violet pigments and natural ingredients that help prevent fading and keep hair looking vibrant and fresh.
How Do These Shampoos Compare in Terms of Price and Ingredients?
| Shampoo Brand | Price | Key Ingredients | Volume per Bottle | Specific Benefits for Grey Hair | Fragrance |
|---|---|---|---|---|---|
| Brand A | $15 – Budget-friendly option for everyday use | Contains purple pigment, aloe vera for hydration | 12 fl oz | Neutralizes brassy tones, enhances shine | Light floral scent |
| Brand B | $25 – Mid-range price with quality formulation | Infused with coconut oil, chamomile for soothing | 16 fl oz | Softens grey hair, adds moisture | Fresh coconut aroma |
| Brand C | $40 – Premium product for serious color correction | Rich in oils, keratin for strengthening and shine | 8 fl oz | Deeply conditions, restores color vibrancy | Luxurious vanilla fragrance |
What Are Some Additional Tips to Maintain the Color and Health of Grey Hair?
To maintain the color and health of grey hair and prevent it from becoming brassy, consider the following tips:
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Use Color-Safe Products: Always opt for shampoos and conditioners specifically formulated for grey hair, preferably those that help reduce brassiness. Look for violet or purple shampoos that neutralize yellow undertones.
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Regular Conditioning: Grey hair can be drier than its pigmented counterparts. Deep conditioning treatments once a week can restore moisture and enhance shine.
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Limit Heat Exposure: High temperatures from styling tools can damage hair and alter its color. Use heat protectants and lower temperature settings when styling.
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Cool Water Rinses: Washing hair with lukewarm or cold water helps seal the hair cuticles, reducing frizz and maintaining color vibrancy.
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Protect from Environmental Factors: UV exposure can lead to fading. Wearing a hat in strong sun or using leave-in treatments with UV protection can safeguard your hair from harsh elements.
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Stay Hydrated and Maintain a Healthy Diet: Adequate hydration and a balanced diet rich in vitamins and minerals can promote healthier hair overall. Incorporate foods high in omega-3 fatty acids, antioxidants, and vitamins A, C, and E.
Regularly following these practices will not only help keep grey hair looking vibrant but also enhance its overall health and manageability.
Should You Use Heat Protectants with Purple Shampoo?
Yes, you should use heat protectants with purple shampoo.
Heat protectants are essential when using any hair styling tools that apply direct heat, as they help shield your hair from damage. Purple shampoo is designed to neutralize brassy tones in blonde, silver, or grey hair, but it does not provide any protection against heat. Therefore, applying a heat protectant before styling your hair can help maintain the integrity and health of your strands while still benefiting from the color-correcting properties of purple shampoo.
Moreover, the best shampoo for brassy grey hair often includes ingredients that cleanse and tone without stripping essential moisture. However, when you follow up with heat styling, those beneficial ingredients can be compromised without a protective barrier. By incorporating a heat protectant into your routine, you ensure that your hair remains vibrant and free from harm caused by styling tools, allowing you to enjoy both the color benefits of purple shampoo and the stylistic versatility of heat styling.
How Can Lifestyle Choices Influence Hair Color?
Lifestyle choices can significantly influence the appearance and condition of hair color, particularly in grey hair that may develop brassy tones.
- Diet: A balanced diet rich in vitamins and minerals can help maintain healthy hair color. Nutrients like omega-3 fatty acids, biotin, and vitamins A, C, and E support hair health and may prevent premature greying and brassiness.
- Hydration: Staying hydrated is essential for overall health, including hair health. Adequate water intake helps keep hair moisturized and can reduce the dullness that often accompanies brassy tones in grey hair.
- Sun Exposure: Excessive sun exposure can lead to color fading and brassiness, especially in grey hair. UV rays can break down melanin and other pigments in the hair, causing it to take on a yellow or orange hue.
- Smoking: Smoking can negatively impact blood circulation and reduce the amount of oxygen and nutrients reaching the hair follicles. This can accelerate greying and contribute to the development of brassy tones in grey hair.
- Hair Care Products: The choice of hair care products, including shampoos and conditioners, can greatly affect hair color. Using products specifically formulated to combat brassy tones, such as purple shampoos, can help maintain the brightness of grey hair.
- Heat Styling: Frequent use of heat styling tools can damage hair and lead to changes in color. Overheating can strip moisture and cause grey hair to become more susceptible to brassiness.
- Stress Management: High stress levels can lead to hair issues, including premature greying and changes in hair texture. Practicing stress management techniques such as meditation, yoga, or regular exercise can promote healthier hair overall.